HiiJack Clothing Co. Branding & Web Design Personal Project
INDUSTRY: E-Commerce TEMPLATE: Brine
HiiJack was all about asymmetrical layouts and finding ways to play off the awesome photos that I was able to find. I knew that I wanted to test my skills for layouts and flow with an e commerce concept piece.
HiiJack is a clothing company out of Salt Lake City founded by a fashion forward and conscious SLC native named Tennessee Williams. She always knew that she had an eye for fashion design, so opening up her own boutique in the heart of her native city was a no-brainer. She wanted a site that put her products at the forefront, put an emphasis on her commitment to slow fashion, was easy to update with new arrivals, and had a minimal yet colorful feel.
To bring the HiiJack brand together across all platforms, below are some of the social media graphics that maintain the stylish, modern, and colorful feel of the HiiJack branding.
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Your website can be your business' biggest marketing tool if it's designed strategically and encourages visitors to sit up and take notice of how much of a bad ass you are.